Buyers check you before the call.
Before a GM, estimator or procurement lead picks up the phone, they look you up. If your site and video do not show the scale of your operation, the conversation starts on the back foot.
Win the bid. Hire the crew.
Film, distribution, follow-up and a site for Alberta industrial and corporate teams.
Your work is stronger than your online presence.
Buyers and applicants check you online before they ever talk to you. When what they find undersells the work, it costs you in three places.
Recruitment with no story attracts the wrong applicants.
A job post with no picture of the crew, the standards or the work leaves people guessing. The right applicants cannot tell why they should choose you, so you sort through people who would apply anywhere.
Training lives in one foreman’s head.
The way your best people do the job is passed on by word of mouth, one crew at a time. It changes with every retelling, and it walks out the door when they do.
The work is already good. What is missing is a system that puts it in front of buyers and applicants. That is what we build.
Built for working sites.
A working site is a safety environment first. We wear the PPE your site requires, stay aware of the operation around us, and plan each day to keep disruption to a minimum.
Site-ready.
Own PPE: hard hat, hi-vis, steel-toes
Commercial liability insured
We follow your site’s orientation and safety requirements
Three engagements, built around the outcome you need.
Each one is scoped on the call, around your sites, your roles and your timeline.
Recruitment Engine
RecommendedAttract qualified applicants and get them booked for interviews.
Built for Teams hiring field and site crews that want a steady flow of qualified applicants.
Not for One-off job posts, or teams with no one to run interviews.
Price Film from $8,000, plus $1,500/mo for distribution and follow-up (3-month minimum). The monthly fee covers campaign management, ad versions cut from the film, applicant follow-up and a monthly report.
What’s inside
- Recruitment film
- Owner and team interviews
- Short-form cutdowns for hiring
- Paid distribution to reach local candidates
- Automatic applicant follow-up with interview booking
Ad spend is paid directly to the ad platform, recommended minimum $1,000/mo.
Text About Recruitment EngineBrand Story
Make your company look as capable online as it is on site.
Built for Established companies whose brand undersells the work, ahead of bids, partnerships or hiring.
Not for Teams that only need a single short clip.
Price Scoped on the call.
What’s inside
- Brand film or company overview
- Leadership interviews
- Identity kit: visual identity and logo design
- Short-form cutdowns for digital use
Safety & Training Series
Teach every procedure the same way, every time, and stop repeating it on site.
Built for EHS managers, supervisors and HR leads who train the same procedures again and again.
Not for Teams looking for certified courses or a replacement for their safety program. We make the training video; you own the program.
Price Scoped on the call.
What’s inside
- 4-6 training modules
- Equipment and procedure coverage
- Voiceover and on-screen graphics
- Formatted for internal use
Leadership introduction
Produced for Mazda of Grande Prairie.
A brand film deserves a site that matches its scale.
The Enterprise Capital Engine is our web build for industrial and commercial companies where one inquiry can be worth five figures. It carries your video, covers every location you serve, and routes each inquiry to the right person on your team. From $3,200 CAD upfront, plus a system retainer from $349/mo.
Live preview of Echo AVU, a website built by Wheeler's Media
In partnership with
Built to the standard of national campaigns.
Wheeler’s Media has produced for Volkswagen Canada through VML for more than three years. The same discipline goes into every industrial job we take on.
3+ yearsProduction for Volkswagen Canada, through VML
NationalPrint and digital campaign assets
SeasonalA repeatable production model, not one-off jobs
“Nathan cares deeply about his work and consistently delivers beautiful results, he's always on budget, and an absolute pleasure to work with.”Greg KrysaSocial Media Director at VML
Recent training work.
Instructional video.
Produced for Hi-Flow and Ubertile.
What happens next.
Four steps, from the first call to a system that is live. You always know what is happening and what we need from you.
Scoping call.
A 30-minute Growth Audit. We learn what you need, whether that is hiring, brand or training, and where you work.
What it means for youYou leave with a clear picture of the right engagement, and an honest answer on fit.
The plan.
We put the plan in writing: scope, schedule, site requirements and who approves what.
What it means for youYou know what happens, when, and what we need from your team before anyone arrives.
Site-safe production.
We work under your site rules, in the PPE your site requires, around your operations.
What it means for youYour operation keeps running and your safety rules stay in charge.
Distribution and follow-up go live.
For recruitment, ads start reaching local candidates and every applicant gets an automatic reply with interview booking. Brand and training work is delivered formatted for where you will use it.
What it means for youNothing is handed over as files and left there.
Questions, answered.
Will production disrupt our operations?
We plan the day around your site lead and your schedule, and work around active operations rather than through them.
Who owns the video?
You do. The finished, edited videos are yours to use for your business, anywhere, with no time limit. We keep the raw footage and project files and can send them on request. We may show the finished work in our portfolio unless you tell us in writing beforehand that a site or project is confidential. Licensed music and on-camera releases are handled for the uses we agree on. New uses may need new permissions.
Who manages the ad accounts and spend?
Campaigns run in your own ad account. Ad spend is paid directly to the ad platform, recommended minimum $1,000/mo. Our fee for distribution and follow-up is $1,500/mo (3-month minimum) and covers campaign management, ad versions cut from the film, applicant follow-up and a monthly report.
Can you work under our site safety rules?
Yes. We follow your site’s PPE and orientation requirements. Tell us what’s needed when you book.
Should we work together?
A quick, honest check, so neither of us wastes time.
We are a fit if
- You run an established industrial or corporate team in Alberta
- Your brand undersells the work, ahead of bids, partnerships or hiring
- You hire field and site crews, or train the same procedures again and again
- You can invest from $8,000 for a project
We are not a fit if
- You need a single short clip or a one-off job post
- You want certified courses or a replacement for your safety program. We make the training video; you own the program
- You have no one to run interviews for the applicants we bring in
Why work with us
- Film, distribution and follow-up planned as one engagement
- The shoot day is planned around your site lead and your schedule
- You own the finished videos
- Produced for Volkswagen Canada through VML for 3+ years
No commitment to start. We reply the same day.
More ways we can help.
Wheeler's Media covers the content, the website, and the phone. Explore the rest of what we offer.
Automotive & DealershipsVertical shorts, rolling chase-rig footage and vehicle features for dealerships, private owners and builds.Local Growth EnginesShort-form content, ads and follow-up for local service businesses.Commercial Real EstateWalkthroughs and print-ready photography for developers, brokers and landlords.Web Design & Lead SystemsCustom websites and lead systems: missed-call text back, automatic follow-up and one inbox for every inquiry.
Ready to be the obvious choice?
In 30 minutes we will look at how buyers and applicants find you today, and what a system would look like for your team.